The smell!
"I've been buying Progressive multi vitamins for over ten years now probably, but not sure if I'll continue with this new "improved" formula. The vitamin content is less now, but what really bothers me is the smell. It's awful! And you won't just be smelling it when you open the container to get one, you'll be burping up the smell hours later. I mean it's so bad I was worried I got a bad batch or maybe someone tampered with it, but I see from some quick internet searches that this is the new norm. To be clear, the old formula did not smell. Please go back to the old formula!"